ICE Africa is the only pan-African event to designed to drive business growth, as well as providing strategic, sustainable and actionable plans in a growing market full of potential... for free. 9/10 of previous visitors said they'll be back!
The combined size of the gaming industry in the three countries of Kenya, Nigeria and South Africa alone was projected to be worth a staggering US$37 billion in 2018. Dragon recognises the fantastic potential of Africa as the next gaming hub, and Paul Moynan CEO of Dragon has made no secret of his desire to take the Dragon iGaming Pillar into Africa and has forged an extensive network across the continent in preparation to support this emerging market.
Last years inaugural ICE Africa saw over 1500 visitors flock from across Africa and the world to join invaluable conversations about the development of this market. The exhibition side of the event will allow visitors from Africa and the rest of the world to come together and see the best products and services from the industry being showcased, under one roof, as well as providing the perfect platform for local African businesses to the whole market. The African gaming market is primed for significant expansion with a poll in East Africa revealing they 76% of those polled have participated in gaming in the past including 69% of males and 44% of females.
Over 80 local and international suppliers were in attendance for the two days running from 2nd to 3rd October including top quality representatives from leading iGaming companies such as 1xBet who you might notice are offering the chance to win top of the range iPhones and cash prizes from a €45,000 prize fund when you log into your Skrill accounts. If you haven’t done so already get signed up now to explore the exciting range of promotions brought to you via the Skrill payment gateway.
For more news on one of the most rapidly developing markets, all you need to do is follow the Dragon Blog for your daily dose of news on Dragon and how they continue to evolve the entertainment industry.